B2B List Building Essentials

Building in-house list can be taxing or cumbersome for most B2B marketing companies. It takes time, and  human effort to build home-grown list. Despite the odds, every marketer aims to build a good share of in-house list.

Here're two valuable articles, resources on B2B list building strategy

Getting the right email address
Build trust and value before they subscribe ( http://www.email-marketing-reports.com)

4 Email List Building Essentials
Building the Foundation for a Healthy Email List( Source: Lyris)

By P J Moris with No comments